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The data-driven brand is entering the category with six mists.
August 13, 2025
By: Melissa Meisel
Noteworthy is expanding its fragrance offerings with a new collection of body mists.
The data-driven brand is entering the category with six mists: three new scents and three body mist renditions of bestsellers in the brand’s EDP portfolio.
Mindful of the current trend and customer request, Noteworthy used AI-driven insights to curate a collection of popular scent families within the mist category: Fruity, represented by Hyper Violet; vanilla/gourmand featured in Sweet Embrace; and Coco Brûlée; Tropical, highlighted by Coco Sol; and Citrus, shown in Brightside and Sunlit Grove.
Ideal for wearing alone or layering, the new body mists are billed invisible accessories to the wearer’s scent wardrobe, said the indie brand. For more on fragrance, look here.
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